Branding and Shelf Appeal
Selling with Shimmer, Shine, Shape
Bemis has more ways than ever to help you shine at point of sale. Here are just some of the packaging options to help your package sell, promote, protect, and store.
Metallized Films – A wide selection of metallized films allows packages to shine on shelf while providing superior barrier. In many cases, metallized films can offer cost savings over current structures. Shiny/dull patterns or graphics are also available through cost-effective de-metallization techniques.
Shaped and Stand-Up Pouches – Stand-up, flat-bottom pouches stand up and out on shelf, differentiating your package at the point of sale. Display flexibility becomes as easy as incorporating a hang hole. Easy-open and reclose features allow consumers to store treats in the original package for extended brand exposure.
Holograms and Holographic Films – Standard and custom holographic films create special effects to catch the consumer’s eye. These multidimensional images are available in a myriad of designs, including custom-designed holograms for brand characters, patterns, or logos.
Colorshift Films – Special metallized films with light-diffracting color wink and twinkle as consumers walk by. Like a chameleon, your package will shift colors, changing from light purple to deep blue to bold red. Additional color combinations are available. And unlike holographic films, moisture barrier is not compromised.
Graphics – Visual sizzle begins with high-fidelity rotogravure and flexographic printing in up to 11 colors. Our colorful graphics build brand billboards with intense, high-impact, and consistent color.
Promotional Innovations – Add hidden promotions inside your package, interactive games, and more.